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Meta's Style Sketch app builds a virtual closet from Instagram photos

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Meta has launched Style Sketch, a fashion app that can assemble a virtual closet from photos users have already shared on Instagram, according to one outlet, TechCrunch AI.

How the virtual closet is filled

The app can link to Instagram and draw on posts a user has already shared to populate a digital wardrobe. Users who prefer not to rely on their Instagram content have a separate route for adding clothing.

Open questions

  • Which regions and users can access Style Sketch at launch?
  • How does the app handle photos taken from users' Instagram accounts?

Key facts

  • The app can connect to Instagram to build a virtual closet from photos users have already shared.
  • Users can also add items manually by taking a photo, recording a short video, or uploading images from their camera roll.

Sources & evidence