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iPhone Duo goes on sale at Apple Stores worldwide, Apple says

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Apple says its iPhone Duo, which it describes as its first foldable iPhone, arrived at Apple Store locations around the world on Friday, October 23, 2026.

Stores see crowds and hands-on demonstrations

According to Apple's own newsroom, customers filled stores across the globe on the day the device became available. Team members invited shoppers to try the phone, with hands-on demonstrations and personalized shopping help offered in store.

Apple also says dedicated Apple Specialists are on hand to advise buyers. The company lists several ways to pay or upgrade, including trade-in value through Apple Trade In, monthly leasing through Apple Upgrade, Apple Card Monthly Installments and carrier deals.

Open questions

  • What is the iPhone Duo's price in each market?
  • Which carriers and countries offer the listed deals?

Sources & evidence