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Strawberry, backed by General Catalyst, launches its first full product

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Strawberry, a company backed by General Catalyst, has launched its first full product, which it presents as a European option to US agents, according to Sifted.

What Sifted reports

Sifted reports that Strawberry has put its first full product on the market. The outlet frames the offering as a European counterpart to US agents, and that framing carries into the headline of its report.

The account rests on a single outlet, Sifted, and the available reporting does not go further into the product's features, scope or availability.

Open questions

  • What does the product do, and how does it differ from the US agents it is set against?
  • What role does General Catalyst play in Strawberry, and what is its stake?

Sources & evidence