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Tesla invites select customers to buy Cybercab for $29,990 plus subscription

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Tesla has begun inviting select US customers to buy its steering-wheel-free Cybercab for personal use, a shift from earlier plans to sell mainly to companies able to build its robotaxi network. The offer comes with conditions that limit who can buy the vehicle and what it can do without a recurring fee.

Invitations and listed price

Tesla said through its Robotaxi X account that it has started sending invitations to select customers, giving them the chance to purchase a Cybercab. According to screenshots the company posted, the two-seat vehicle is listed at $29,990.

Buyers must also pay a mandatory $299-a-month Autonomy Subscription, and placing an order involves a non-refundable $1,000 deposit.

Shift from fleet-focused sales

Tesla had previously said it would sell the Cybercab to entities that could help build its robotaxi network, which pointed to sales of whole fleets. The latest invitations instead target individuals who want the vehicle for personal use, a change that the company's announcement makes explicit.

The Cybercab has no steering wheel, gas pedals or brakes and was designed to be fully autonomous, so according to the reporting it will not work without the subscription.

Where personal vehicles can operate

Cybercabs sold for personal use will only be available in supported service areas, which means buyers must live in one of the cities where Tesla currently operates its Robotaxi service. Even within those areas, the vehicles will remain confined to Tesla's geofenced robotaxi locations.

Elon Musk has said the monthly fee is too high, according to the reporting.

Open questions

  • Which US cities will be included as supported service areas for personal buyers?
  • How many customers will receive invitations?

Key facts

  • Tesla has started sending invitations to select customers to buy a Cybercab for personal use.
  • The Cybercab is listed at $29,990.
  • A mandatory $299-a-month Autonomy Subscription is required.
  • The purchase is limited to supported service areas where Tesla runs its Robotaxi service.
  • Placing an order involves a non-refundable $1,000 deposit.

Sources & evidence