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Stadiums are no longer simply venues, they must be seen as technology platforms

A view of Melbourne's skyline as seen from Hawthorn, showcasing prominent skyscrapers and urban landscape.
Illustrative photo.Photo by Peter Withiel on Pexels

What happened

Stadiums are no longer simply venues, they must be seen as technology platforms, according to UKTN. But behind this, the businesses that a stadium hosts all tend to run their own separate systems and hold their own data. As venues increasingly rely on the use […] The post Stadiums are no longer simply venues, they must be seen as technology platforms appeared first on UKTN .

Stadiums can become ‘technology platforms’, where ticketing, retail, hospitality, matchday operations and partner technologies connect through a shared foundation of connectivity, data and security. This approach means that every new idea is quicker and more cost effective to try, because you aren’t building from scratch each time, improving efficiency and, ultimately, a better fan experience through greater innovation.

From individual technologies to a connected stadium Technology is nothing new for venues. Each worked effectively as a venue in its own right, but their systems and data were not connected.

Sources & evidence