Your digital photos and posts are scattered everywhere: This startup ties them all together

What happened

Your digital photos and posts are scattered everywhere: This startup ties them all together, according to GeekWire. Seattle startup Eluum wants to rebuild social media around something more lasting than the next post or feed: your life story. Its app operates with AI to pull scattered photos, videos and posts into one evolving record, a feature it calls MyLifeStory.

Bilkay Rose is a co-founder of Eluum, which is looking to bring digital memories together into a common story. The Seattle startup’s new app brings together photos, videos, social posts, locations and other personal moments from across the digital landscape, using AI to help organize them into an evolving record of a person’s life, a feature it calls MyLifeStory.

The bootstrapped company, founded by former Microsoft and Avalara manager Bilkay Rose , former Microsoft software engineer Dale Rector and former investor relations exec Jennifer Gianola , sees an opportunity to create what it calls a user-controlled “memory layer” for social media. The idea grew out of Rose’s own struggle to piece together years of family memories across a variety of platforms and devices.

Key facts

• Its app — uses: AI to pull scattered photos, videos and posts into one evolving record, a feature it calls MyLifeStory