Italian SimpL raises €1.2M to power B2B sales with AI

What happened

Italianstartup SimpL has raised €1.2 million in a pre-seed funding round to developits AI-powered operating system for generating B2B sales opportunities. Italian startup SimpL has raised €1.2 million in a pre-seed funding round to develop its AI-powered operating system for generating B2B sales opportunities.

The startup is targeting a common challenge in B2B sales: companies may have a suitable product for a potential customer but miss the opportunity by reaching out too early or after the customer has already selected a supplier. The round was led by Techshop Capital , with participation from Vento Ventures and several business angels. Founded by Nicolò Fugallo , Raffaele Scarano and Luca Marco Agnoli , SimpL is developing a system designed to help sales teams determine which companies and decision-makers to contact, when to approach them and how to engage them.