Farmers are facing more pressure; CNH says robotics can help

What happened

The post Farmers are facing more pressure; CNH says robotics can help appeared first on The Robot Report . The R4 robot is designed to help vineyard, orchard and specialty crop growers overcome sector challenges.

| Source: CNH Industrial 2026 has been a tumultuous year for farmers in America. Global trade wars mean farmers’ supplies are growing more expensive, while many crop prices have dropped.

At the same time, changing weather conditions mean getting a good harvest is increasingly tricky. Luca Ferrari, a senior manager of robotics a breakthrough technologies at CNH Industrial, said labor availability, costs, productivity, and efficiency are common concerns from the company ‘s customers.