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Former EVGA employee recounts company’s degrading relationship with Nvidia before 2022 blow-up

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What happened

As he tells it, Hedrick's concerns about the relationship between the two companies began when it first released the Founders Edition GPUs in 2016. Former EVGA product manager Brendon Ray Hedrick has posted a personal account of his time at the company in which he details the challenges that EVGA encountered near the end of its partnership with Nvidia. NVIDIA is a semiconductor company based in Santa Clara, and its products and services include graphics processing units.

When he left the company in 2019, Hedrick predicted that the business relationship between the two companies would eventually implode, which proved to be largely accurate when EVGA exited the GPU market in 2022 . While EVGA had sold Nvidia reference designs with its own brand on the box before, its primary (and only) GPU supplier was now competing directly against it by selling graphics cards directly to customers, bypassing board partners entirely. Companies that did not comply would get reduced chip allocations, so partners needed to produce a loss leader product to ensure that they would get all of the chips they would need to satisfy demand.

Sources & evidence